I’ve just been chatting to Farrah over at Bridge’s magazine. She popped me an email enquiring about ‘green’ wedding stationery for an upcoming feature. I realised that being eco-friendly was one of our key USPs when we started Artcadia back into 2009. While we’ve developed our brand and moved into the luxury end of the market, this is still at the forefront of our offer.
Brides are savvier than ever and as such companies like ours have to make sure we tick all the boxes. Obviously style and design grab interest, but quality of product, where things are made and how they are produced matter a great deal.
With that in mind, I thought I should blog an up to date overview of our current standard.
Artcadia strives to practice progressive, eco-friendly printing where possible. Our letterpress and hot foil items are printed on 600gsm 100% cotton papers. These are made using recycled cotton rag by a UK Paper Mill. Being eco-friendly doesn’t compromise the luxurious element of our stationery. Our papers are super thick, luxurious and have a tactile texture.
Our non-metallic letterpress inks are made from soy, these are 'greener' than more commonly used rubber based inks.
Our digitally printed items are produced using FSC accredited papers, some 100% recycled wood pulp. Our digital printer, a HP Indigo, is one of the greenest on the market to date.
We often advise customers to use wedding websites where possible for their 'further details/particulars'. We also suggest using an email address for RSVPs. Cutting down on the number of insert cards not only saves a little money, but also makes for more eco-friendly stationery.